The Primary Engagement
90 days. Five citable assets. AI citation tracking at day 1 and day 90. Category-exclusive. Investment from $35,000.
The Liftoff Compound Program is a 90-day, category-exclusive engagement designed to lock in your category’s AI citation position before competitors do.
You receive five citable assets in trusted indexed sources (Liftoff Spotlight TV episode, Liftoff Journeys podcast feature, Substack feature, LinkedIn long-form article, eight vertical clip cuts) plus an AI citation tracking report at day 1 and day 90 that proves the lift to your CFO.
Investment runs $35,000 to $50,000. The Trust Index Authority Report and the AIR Method™ framework are folded in as the methodology layer.
What You Get
Each one designed to be indexed and re-cited by AI engines. Each one third-party validated, not self-published.
A 30-minute TV format featuring you in conversation with real prospects. Broadcast across Tubi, YouTube, Roku, Fire TV, Prime Video, ROI TV, Binge, and CanyonStar. 80M+ households.
A long-form audio conversation on a top 5% globally ranked podcast. Already indexed by AI engines as a trusted source. Distributed on Apple Podcasts, Spotify, Substack.
One long-form Substack article in your voice or Jeanniey’s. Substack is now treated by LLMs as a trusted, high-engagement earned media source.
One ghostwritten LinkedIn article in your voice. LinkedIn articles drive 50 to 66% of LinkedIn’s total AI citations and LinkedIn is the #2 most-cited domain.
Eight vertical cuts of your Spotlight episode formatted for LinkedIn, optimized for the share-and-comment patterns AI engines weight as engagement signals.
Day 1 baseline plus day 90 follow-up across ChatGPT, Claude, Gemini, and Perplexity. CFO-ready measurement of citation lift, not vanity metrics.
Why Category-Exclusive
The Three Moats
1. Indexed roster. Liftoff is in season 5 with 200+ executive guests. AI engines have been ingesting the show, podcast, and Substack for years. A comms-launched podcast gets indexed in 18 months. A Liftoff guest gets indexed the week the episode airs.
2. Broadcast distribution. Tubi, YouTube, CanyonStar TV, Roku, Fire TV, Prime Video, ROI TV, Binge Networks, Spotify. 80M+ households. A comms team cannot put their CEO on Tubi this quarter or this year.
3. Third-party authority transfer. A CEO interviewed by their own comms person is a CEO talking to themselves. A CEO interviewed by Jeanniey Walden (former CMO of Mercer, Rite Aid, DailyPay, Barnes & Noble; NASDAQ board advisor at Fluent; Davos, TEDx, Kyoto speaker; #1 Amazon bestseller) is a CEO being validated by an external authority. AI engines weight this.
Frequently Asked
Five citable assets in 90 days: one Liftoff Spotlight TV episode, one Liftoff Journeys podcast feature, one Substack article, one LinkedIn long-form article, and eight vertical clip cuts. Plus an AI citation tracking report at day 1 and day 90, and the Trust Index Authority Report folded in as the methodology layer.
$35,000 to $50,000 per 90-day engagement, scoped to category complexity and asset volume. Pricing is custom-calibrated to company size, goals, and timeline.
AI engines reward source consistency. If two direct competitors run the same play at the same time, neither wins the citation position. Category exclusivity protects the moat we build for the client who signs first.
The AI citation tracking report compares baseline citations at day 1 to citations at day 90 across ChatGPT, Claude, Gemini, and Perplexity. It tracks position changes, citation count changes, and source authority shifts. CFO-ready measurement.
A fractional CMO firm sells you marketing judgment. The Compound Program sells you judgment plus five citable assets in trusted indexed sources, plus the measurement that proves the lift. Different output, different proof.
Next Step
Most engagements begin with a 30-minute conversation. Pull up your homepage. We’ll pull up your closest competitor’s. The conversation goes from there.
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